One of the five main principles that guides the work Lawrenceville Corp does is “market our assets.” We know how important it is to highlight the many things that make Lawrenceville wonderful to a regional and sometimes even national audience.  

Below are marketing initiatives we have worked with business owners to create. If you see something you like and want to get involved, or if you have an idea for a new marketing campaign, contact us.

Marketing Initiatives

The Lawrenceville Business Guide & Map 

Currently in its sixth edition, the Lawrenceville Business Guide & Map is an important tool that guides people through our business district. Thousands of copies are printed and distributed to key locations throughout the Pittsburgh region, such as hotels and campus centers. If you’re interested in getting hard copies mailed to your business, email 

Mask Up, Lawrenceville!

In response to the COVID-19 pandemic, Lawrenceville Corporation hired neighborhood designer Daniel Gurwin to create public signage for the neighborhood to encourage social distancing and mask wearing. Lawn signs are installed in the public right of way to encourage Lawrenceville visitors to be as safe as possible. Special thanks to Councilwoman Deborah Gross and District 7 for funding a second round of lawn signs for Lawrenceville. Email Rachel Webber, Business District Manager, with any questions at

Bloomfield, Lawrenceville and Garfield Directory + Online Store

Lawrenceville Corporation has partnered with our fellow community development organizations Bloomfield Development Corporation and Bloomfield-Garfield Corporation to create a shared website and e-commerce platform featuring the small businesses of the East End! This project will be launching in early 2021. Lawrenceville Corporation, Bloomfield Development Corporation, and Bloomfield Garfield Corporation received a grant from the Richard King Mellon Foundation to complete the project, which will include an online directory to all of our neighborhoods, an event calendar, and an e-commerce platform where you will be able to shop online by neighborhood! The e-commerce portion will focus on Lawrenceville’s women and minority owned biz, but the online directory and event calendar will be open to all. If you’re an MWBE biz and interested in selling a few products on our shared site, there will be a question on the form you can check to show interest! Questions? Email Rachel Webber, Business District Manager, at
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